How to Write a Professional Bio: 3 Tips for Writing a Good Bio

A professional bio (short for professional biography) is a summary of your background, including details like work experience and education. A bio serves to introduce you to the reader, usually to establish your credibility and forge a personal connection, like a mini-cover letter. You can use a professional bio across many mediums, from social media profiles to resumes to blog footers. They can range from a few sentences to a few paragraphs in length.

Whether you’re applying for new jobs or making a website for your small business, you don’t have to follow a template to write a compelling professional bio. Here is a quick guide to help you in the crafting process:

1. 1. Determine the purpose. To write a stellar bio, you’ll need to know the exact reason you’re writing it. Identify your target audience and desired outcome. Knowing your bio’s purpose will help you determine its length, necessary components to feature, the ideal point of view (e.g., first person or third person), and tone.
2. 2. Tailor it to your needs. You can include a short, memorable bio in your portfolio materials, along with any credentials that show recruiters you are a great employee. When crafting a bio for work purposes, writing in the third-person perspective is optimal to help you stand out to hiring managers. You can also include a brief bio on your personal website’s “about page,” which can tell your story and show that you’re capable of serving your customers. This type of bio can help you form a confident, personal connection with your potential clients and is often written in a first-person perspective to sound more personable.
3. 3. Begin with the most important information. Identify the most important information and include it in the first sentence of your bio. Usually, the first sentence of a professional bio will consist of your full name, your current position, and length of service in the role. Try to keep this sentence clear and concise so that it serves as a clear hook—a long, wordy, opening sentence can run the risk of confusing or losing your readers’ attention.
4. 4. Add in previous professional experience. Once you state the most important information, add a few more details about your professional background—for instance, previous work experience, job titles, professional accomplishments, schooling, or technical credentials. Keep this section focused and specific (for example, limit yourself to two or three bullet points of personal achievements), or it may seem too braggadocious. If you don’t have a lot of previous experience yet, mention a specific detail or two that shows your capabilities within the field.
5. 5. Include personal details about your life. Your bio can include information outside of your personal work history. Some people list hobbies, personal interests, fun facts, or pets in their bios to show their personality.
   

Here are a few short professional bio examples that work to establish the writer’s credentials and paint a picture of their professional identity:

1. 1. Marketing bio: Sylvia Johnson has served as the director of marketing at Hardy & Jones International for four years. Previously, she ran the communications department at Marketing Incorporated and coordinated a team of copywriters at The ABC-Scribe Organization. She has a master’s degree in business administration from Great University and still cheers on its basketball team. In her free time, she enjoys hiking and photography.
2. 2. Arts and entertainment bio: Adam O’Hare has a bachelor’s degree in art history from Great University. During his studies, he completed a one-year internship at the Museum of Art, where he led guided tours and spent time designing an all-new organization system for the archives. When he’s not enjoying works of art, you can find him at home spending time with his two dogs, Rembrandt and Picasso. Adam can be reached at adamwebsiteURL.com.
3. 3. Entrepreneur bio: My name is Rachel Smith, and when I was four years old, my mother found me sneaking Brie cheese out of the fridge—it’s safe to say that I’ve always been passionate about good food. I went on to work as a sous chef in several Houston-area restaurants before getting my master’s degree in food science. After many years of cooking and eating in the city, I became frustrated that there wasn’t a reliable place to shop for high-quality ingredients near my home. That’s why I founded Rachel’s Food Company, an organization dedicated to helping you find the top-shelf ingredients you need in the kitchen.

When writing your bio, here are a few tips to keep in mind:

1. 1. Focus on vital information. The best bios include essential and interesting information. A biography weighed down by extraneous details can become dull or bury critical details. Your bio’s optimal length will depend on its purpose, so consider that before you begin the writing process.
2. 2. Consider adding links or handles. In situations where you want readers to find you online or contact you, consider adding links for your website or professional social media pages at the bottom of your bio. Linking is especially common in biographies that accompany a writer’s byline on an online blog post.
3. 3. Maintain a few different bios. Maintain a few different versions of your bio ensures that you’re ready for any situation that requires one. A three-sentence professional bio, a casual or humorous bio, and a more extended bio are all good options to have on-hand.

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