Design & Style

NFT Art Explained: What Is NFT Art?

Written by MasterClass

Last updated: Sep 15, 2022 • 3 min read

NFT art is changing the traditional art world. Discover the advantages of NFTs and how to create these digital pieces of art.

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What Is an NFT?

An NFT is a digital asset. The term stands for “non-fungible token.” Like cryptocurrency, NFTs trade via blockchain technology and represent real-world commodities, such as art, real estate, avatars, memes, video game skins, and GIFs. People buy and sell these assets via NFT marketplaces.

Since each NFT has its own identifying code and metadata, it is not replaceable. NFTs have become a significant market for investors and collectors interested in buying, selling, and trading both physical and digital art. The success of digital artists and craze surrounding NFT projects have led to some of the biggest sales in the NFT world.

What Is NFT Art?

NFT art is a digitalized piece of artwork that a person has tokenized onto a blockchain. These digital files do not have physical copies; instead, they exist solely in the digital universe where investors and art collectors can buy and sell them.

Before the dawning of NFT art, it was easy for digital art files to circulate on the web without clear ownership; however, NFT art is nontransferable, which creates scarcity and establishes ownership. Like with physical art, anyone can buy a reprint of a famous NFT, but only one person has legal ownership of the original NFT, making it a rare possession.

3 Advantages of NFT Art

The world of NFT artwork presents opportunities for both investors and artists. Advantages of art in the NFT metaverse include:

  1. 1. The elimination of intermediaries: With NFTs, digital creators don’t need to rely on an art gallery or showroom to represent and sell their work. They also don’t have to go through agents and auction houses. Instead, a digital artist sells a work of art directly to a buyer. This process gives artists more control over their own work.
  2. 2. Opportunities for diversification: Since NFTs are different from traditional stocks and bonds, they provide investors with an opportunity to diversify their portfolios and enter the art market. While NFTs have their own set of risks, such as fluctuating resale prices, they enable investors to own a different kind of assets.
  3. 3. Verified ownership and authenticity: NFT collections trade on different technology systems that prevents data hacking and alteration. This makes NFT markets highly secure, as it’s impossible to change or delete a work of art. As forms of crypto art, NFT sales also provide ownership and authenticity verification by displaying the creator, owner, and artwork’s mint date and time on the blockchain.

How to Create NFT Art and Sell Your Work

Creating NFT art requires a fusion of creativity and technology. Consider the following steps for making and listing your own NFT artwork:

  • Create your artwork. Experiment with different software applications to create a piece of digital art that will resonate with others. You can make an NFT in the form of an audio, video, or visual file.
  • Decide on a marketplace. There are two main types of NFT marketplaces: curated platforms and self-service platforms. Curated platforms serve high-quality pieces and therefore have higher transaction fees and less royalty flexibility. Self-service platforms are more ideal for the everyday NFT creator who wants royalty flexibility.
  • Note any transaction fees. Most NFT spaces have “gas” fees associated with every transaction. These fees vary and typically appear during each stage of creating and uploading NFT works. For example, minting, selling, and purchasing NFT projects require gas fees.
  • Set up a digital wallet. To perform transactions across NFT marketplaces, you must have a digital wallet. Buying and selling digital art requires cryptocurrency. You will use crypto to purchase NFTs and pay gas fees. Select a crypto wallet you can upload to both your desktop and mobile devices and connect your wallet to an NFT platform.
  • Upload your digital art tokens. Finalize your art collection and transfer the works into NFT tokens through your chosen marketplace. In the NFT space, you can upload new items in the form of JPGs, PNGs, audio files, GIFs, etc. After uploading a token, create a name for it and choose the edition type: edition token or stand-alone token. While a stand-alone token only showcases one copy of your NFT art, an edition token creates multiple copies you can sell.
  • Work on promotion. Promote your digital artwork across social media platforms to increase awareness and generate buying interest. The greater your online reach, the more traction your art can gain.

Build Your Artist Toolkit

If you want to learn to capture portraits on paper and canvas, start by building a toolkit of materials. Discover TikTok sensation Devon Rodriguez’s approach to drawing and painting realistic portraits, marketing yourself as an artist,varnishing an oil painting, and more when you sign up for the MasterClass Annual Membership.