How to Make a Wedding Hashtag in 6 Steps

A wedding hashtag is a hash sign (#) followed by a meaningful phrase, word, or name used on social media to direct and connect wedding guests to photos and details of your wedding day. Couples create custom hashtags as part of the wedding planning process and include them on their wedding website and wedding signs.

“This wedding hashtag has taken the wedding world by storm.” —Mindy Weiss

A unique wedding hashtag means anyone with the hashtag can create social media posts and upload wedding photos that capture images of your special day beyond what the official wedding photographer can cover. “All those pictures will go into one file where all the guests can go back, search that hashtag, and everything’s right there,” wedding planner Mindy Weiss says.

Wedding hashers can add photos of the wedding venue, wedding décor, wedding dresses, and any other related big-day event, such as the bachelorette party or pics from an on-site photo booth.

“All your guests, they’ll capture things that obviously your photographer and videographer will not. It could be really fun to look back on it, and it’s instant gratification if you have to wait for your wedding pictures and your video.”
—Mindy Weiss

Great weddings include a creative wedding hashtag the entire wedding party can enjoy. Follow this step-by-step guide to discover your perfect wedding hashtag:

1. 1. Start with your names. You can start your brainstorming session for your own wedding hashtag ideas with the names of you and your partner. Personalizing your hashtag by using your and your partner’s names makes it easy for your wedding guests to remember. Use your real couple names, or do a mash-up of parts of your names in one word.
2. 2. Use wordplay. Have some punny fun with rhyming, alliterations, or synonyms that have meaning to you as a couple. You could use funny words that sound like your names or parts of your names.
3. 3. Add numbers. You can use meaningful numbers, such as your wedding date or engagement date. Including numbers can prove especially useful if your desired word-related hashtag exists already.
4. 4. Check the uniqueness of your hashtag. Before you finalize your hashtag choice, check online to see if anyone else has used it before. Otherwise, your hashtag will include photos from unrelated events. Add a number or letter to make a popular hashtag unique to your wedding day.
5. 5. Capitalize. To avoid confusion and improve readability, capitalize the first letter of each word in your chosen hashtag. Capitalization will not affect how your hashtag works on social media.
6. 6. Share your hashtag. Once you have the best wedding hashtag for your big day, include it everywhere: on your wedding website, wedding invitations, signage at the wedding ceremony, next to guest books, inside your photo booth if you have one, and even on your wedding napkins. Signage will remind your guests to upload photos and include your hashtag in real time.

“It’s important that your guests know your hashtag. We tend to put little signs on the bar or areas that are most visited so that people know the hashtag.”
—Mindy Weiss

When creating a wedding hashtag, you want to avoid complex words. Make finding your hashtag easy on your guests by choosing easy-to-spell words they’ll remember. Here are a few other tips to consider:

1. 1. Hire a professional hashtag writer. If writing clever hashtags proves difficult, hire a professional to brainstorm ideas for you.
2. 2. Proofread. Always proofread your hashtag before spreading the word to avoid misspellings and to clarify how it reads. For example, you might want to switch your and your partner’s name to prevent double letters next to each other.
3. 3. Research wedding trends. Find inspiration for brainstorming ideas online by scrolling through the wedding hashtags of others.
4. 4. Use a free wedding hashtag generator. You can find free wedding hashtag generators online if you prefer to have hashtag ideas delivered directly.

Have a wedding to plan? Learn how to take on the process strategically. Discover Mindy Weiss’s approach to setting a budget, choosing a theme, and sending invitations when you sign up for the MasterClass Annual Membership.